Passion is energy and engagement for people and the work they do. Passion as an emotion is a valuable trait when channeled appropriately.
Being focused on helping others understand and doing good work is positive passion. Losing your cool when things go wrong is negative passion. The challenge is to channel the positive to ameliorate or eliminate the negative.
Investing in employees with training and development leads to caring about customers. In turn, the company is committed to giving back to the community.
Passion becomes the catalyst that galvanizes individuals to commit to their own development as well as to deliver products and services that customers need. Passion is a powerful driver when applied to purpose. It is the personal commitment to making a positive difference!
Note: This video owes its inspiration to the work of my colleague Alaina Love.